It seems like each year, everyone in marketing land follows the same pattern. You start out so fresh, so naïve, so motivated. You’re excited about your plans for the new year, about hitting new goals and trying new tactics. You’re in Q2 now, and it’s likely you’re still mostly on track. Sure, you may have been a little overly optimistic about the goals you set, but there’s still time to make this year everything you wanted.
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